Discover LIC’s New Jeevan Amar
LIC New Jeevan Amar is a pure term insurance plan from LIC India offering high life cover at low premiums. Learn features, benefits, premium options, and eligibility.
Secure Your Family’s Future with Simplicity and Strength
LIC’s New Jeevan Amar (UIN: 512N350V02) is a non-linked, non-participating, pure risk, individual life insurance plan. It is designed to offer robust financial protection to your loved ones. This policy has flexibility at its core. It lets you tailor your coverage to suit your needs. You can choose whether that means single, regular, or limited premium payments. It also offers comforting stability through level or increasing sum assured options.
Note: Policy details change time to time. Please check with official LIC website for updated details before proceeding.

Why Jeevan Amar Stands Out
Flexible Advantage Options:
- Level Sum Assured: The death advantage stays constant throughout the policy term.
- Increasing Sum Assured: To combat inflation, your benefit grows by 10% annually from Year 6 to Year 15. It reaches double the base amount, then stays fixed.
Premium Payment Choices:
Choose a premium schedule that fits your lifestyle:
- Single Premium
- Regular Premium
- Limited Premium (Policy term minus 5 or 10 years)
Tailored for You:
- Special premium rates for women
- Non-smoker vs. smoker pricing
Added Benefits:
- Accident Benefit Rider: Boosts protection in case of accidental death (up to 3× base sum assured).
- Installment Death Benefit Option: Distribute the payout over 5, 10, or 15 years. Choose your preferred mode: monthly, quarterly, half-yearly, or annual.
Eligibility & Terms at a Glance
| Feature | Details |
|---|---|
| Entry Age | 18 – 65 years (maturity up to age 80) |
| Minimum Sum Assured | ₹25 lakh, with no upper limit subject to underwriting |
| Premium Types | Single, Regular, Limited (Option II term depends on age & coverage) |
| No Maturity Benefit | This is a pure risk plan—benefits are paid only upon the insured’s death |
| No Paid-up or Loans | Unusual policy flexibility without surrender or loan options |
| Surrender Value | Only Unexpired Risk Premium (if any) for certain policies |
| Revival & Grace Period | 30-day grace period; lapsed policies can be revived within 5 years subject to underwriting and interest. |
- Free-Look Period: 30 days to reconsider the policy and return it if unsatisfied, with refund minus proportionate expenses.
Why Jeevan Amar Should Be Your Choice
- Protects Your Family: Stable or increasing sum assured ensures their financial peace of mind.
- Flexible Financial Planning: Choose how and when you pay, and how payout is received.
- Affordable & Inclusive: Special rates for women and non-smokers.
- Add Extra Layer of Security: Accident rider offers an additional financial cushion.
- Transparent & Customer-Friendly: No surrender penalties for single-premium plans; clear revival terms; free-look option.
Contact Us
**Protect what matters most—**take the step today with LIC’s New Jeevan Amar. Message us to buy or visit licindia.in to learn more or get started.
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